Entrepreneurial Selves : Neoliberal Respectability and the Making of a Caribbean Middle Class

Entrepreneurial Selves : Neoliberal Respectability and the Making of a Caribbean Middle Class

Description

Entrepreneurial Selves is an ethnography of neoliberalism. Bridging political economy and affect studies, Carla Freeman turns a spotlight on the entrepreneur, a figure saluted across the globe as the very embodiment of neoliberalism. Steeped in more than a decade of ethnography on the emergent entrepreneurial middle class of Barbados, she finds dramatic reworkings of selfhood, intimacy, labor, and life amid the rumbling effects of political-economic restructuring. She shows us that the deja vu of neoliberalism, the global hailing of entrepreneurial flexibility and its concomitant project of self-making, can only be grasped through the thickness of cultural specificity where its costs and pleasures are unevenly felt. Freeman theorizes postcolonial neoliberalism by reimagining the Caribbean cultural model of 'reputation-respectability.' This remarkable book will allow readers to see how the material social practices formerly associated with resistance to capitalism (reputation) are being mobilized in ways that sustain neoliberal precepts and, in so doing, re-map class, race, and gender through a new emotional economy.


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Details

Author(s)
Carla Freeman
Format
Paperback | 272 pages
Dimensions
152 x 229 x 15.24mm | 381g
Publication date
03 Dec 2014
Publisher
Duke University Press
Publication City/Country
North Carolina, United States
Language
English
ISBN10
0822358034
ISBN13
9780822358039
Bestsellers rank
664,693